Inheriting hair loss — and its solution

When considering the causes of an ailment, one of the first places to look is our genes. Could it possibly be something you’ve inherited?

With hair loss, this is certainly the case. In fact, it is the most common cause of hair loss, called Androgenetic Alopecia. It occurs in about 95 percent of males and 70 percent in females. Studies reveal that this also occurs in combination with other factors such as aging and hormonal changes.

Symptoms of hereditary hair loss include a gradual thinning of the hair to complete hair loss on a certain part of the scalp, if not entire baldness. The hair loss pattern and rate is different among men and women, though they similarly occur in the 20s and 30s. Family history is the biggest indicator of when hereditary hair loss starts to take place, and at what rate.

The good news is that hereditary hair loss is treatable. And while invasive options such as hair lasers and transplants abound, nature itself has bestowed us with the remedy we need to deal with hair loss.

Novuhair Topical Scalp Lotion is an all-natural formula for treating hair loss. It is made of herbal ingredients such as moringa oleifera, panax ginseng, aloe vera, the essential oils of rosemary and peppermint, and virgin coconut oil. Collectively, the ingredients help improve blood circulation to the scalp and increase nutrients to hair follicles. Other beneficial side effects include returning and locking the hair’s natural luster, and preventing premature graying or whitening.

Just as hair loss can be inherited from your family, so can you inherit the solution — from nature.



Having a thick head of hair has always been identified with youth, masculinity, and virility among men. So just imagine how troubling it is for a man to discover he’s going bald. Hair loss is one of the most common problems men face even as early as in their 20’s. There are different causes for hair loss – poor diet, a deficiency in certain vitamins and minerals, stress, pollution, and genetics. Male pattern baldness, which accounts for about 95% of hair loss conditions among men, is largely due to a hormone called dihydrotestosterone (DHT) that results in thinning hair and receding hair lines.

But it’s not yet too late. Guys, read on for several easy and simple ways on how to handle and manage hair loss and save those remaining strands.

1. Be mindful of what you eat. What you put into your body also affects your mane as it gets the needed vitamins and minerals for healthy hair growth from your food intake. Avoid fried food and too much sweets. Sugar enables the release of testosterone, which in turn will be converted to DHT.

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2. Load up on protein-rich food instead. Add more lean meat, fish, chicken, dairy, and other sources of proteinto your diet to promote healthier hair and keep your mane in optimum condition.

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3. Drink lots of water. Water is not only good for the body but for the hair as well. The hair shaft is made of one quarter water so drink at least eight glasses of water daily to keep the strands hydrated and healthy.

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4. Skip the after-shower brush. Hair is more prone to damage when wet. Using a brush after showering may cause the strands to break or snap due to the unwanted friction, leading to added hair fall. Use your fingers to untangle knots or if you have to comb, use a wide-toothed one instead.

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5. Let hair dry naturally. Take it easy on your mane when wet. Break the bad habit of rubbing the hair dry with a towel post-shower. Aggressive rubbing after showering will roughen up the cuticle and will easily cause frizz and breakage. Let hair dry naturally instead or use a cotton shirt to pat it dry.

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6. Ditch the cancer sticks. Proper blood circulation to the scalp and follicles is essential for the hair’s health. Smoking cigarettes affects the flow of blood to the scalp and this will inhibit the growth of hair.

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7. Take vitamins for the hair. Vitamin A facilitates a healthy sebum production; Vitamin B promotes the hair’s healthy color; and Vitamin E aids in proper blood flow. The right kinds of vitamins provide nourishment to the hair, keeping it strong and healthy.

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8. Exercise regularly. Devote at least 30 minutes of your time daily for exercise. It does wonders not only for your physique and general health but also for your hair. Regular exercise helps balance hormonal levels in the body and reduces stress, thus, also lessening the chances of hair fall.

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9. Switch shampoos. Check the label on your shampoo. You might be unwittingly using chemicals that are too harsh on the hair and scalp. Look for a shampoo with mild and natural ingredients that’s specifically formulated to address hair loss like Novuhair, nature’s answer to hair loss.


10. Use a tried and tested topical solution. There are many treatments and solutions touted to address hair loss but unfortunately, not everything works. Go for the tried and tested product that’s proven to effectively strengthen the hair, reduce hair loss, and promote hair regrowth like Novuhair, nature’s answer to hair loss.


Novuhair Topical Scalp Lotion is available as an individual purchase; as part of a combo pack that includes Novuhair Herbal Shampoo and Topical Scalp Lotion; or a 3-in-1 pack with Novuhair Herbal Shampoo and Conditioner and Topical Scalp Lotion; and a 2-in-1 plus one with two Novuhair Shampoos plus Topical Scalp Lotion, all in 200 ml bottles.

Distributed by Nutramedica, Novuhair products are available nationwide in all Mercury Drug outlets, Watson’s branches and other drug stores like Rose Pharmacy and South Star Drug. For more information, visit, check out their Facebook page at Novuhair Official, follow them on Twitter at@NovuhairNatural, or call their hotlines at (02) 413-6570 or 0922-8830575.



Many men and women alike are faced with the sad reality of thinning or losing hair. This could sometimes be attributed to genetics or hormones but other causes are sometimes man-made like poor nutrition, excessive styling, and lack of proper hair care, which could still be remedied.

Below are five easy ways that will help you achieve thicker and more luscious locks.

1. Eat a healthy and balanced diet.

Eating right is an important component of having a healthy mane. Be mindful of what you take in and make sure to include fruits, vegetables, and rich sources of protein like chicken, dairy and meat. Proper nutrition is necessary to keep your locks in optimum condition.

2. Avoid heat damage from styling.

Be careful when styling your hair and limit the use of heat styling products such as irons, curlers, and dryers. Exposing hair strands to excessive heat, especially when wet, damages the cuticle and makes it dry, brittle, thin, and more prone to breakage.

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3. Pamper your scalp.

Yes, your head needs some TLC too especially if you’re under stress. Emotional and physical stress also affect the tresses and manifest through falling or thinning hair. Indulge in a soothing head and scalp massage to help you relax and at the same time, stimulate the hair follicles to make hair grow thicker. Learn to manage and cope with stress to reduce its effects on your hair and body. 2

4. Use the right kind of shampoo.

Check the shampoo label and watch out for chemicals that may be too harsh for your mane. Use a shampoo that’s made of hair-friendly ingredients like Novuhair, nature’s answer to hair loss. Made of all-natural ingredients like aloe vera, virgin coconut oil, moringa, and other essential herbal oils, Novuhair cleanses your locks safely and at the same time, promotes stronger, shinier, and thicker hair.


5. Apply hair growing products.

There are many products in the market that claim to prevent or cure hair loss but sadly, not everything works. Choose a solution that’s proven to be safe and effective like Novuhair, nature’s answer to hair loss. It’s a topical lotion that’s specifically formulated to address hair loss and stimulate hair growth. Made from ingredients all derived from nature, Novuhair helps keep your mane looking and feeling healthy all the time.

Novuhair Topical Scalp Lotion is available as an individual purchase; as part of a combo pack that includes Novuhair Herbal Shampoo and Topical Scalp Lotion; or a 3-in-1 pack with Novuhair Herbal Shampoo and Conditioner and Topical Scalp Lotion; and a 2-in-1 plus one with two Novuhair Shampoos plus Topical Scalp Lotion, all in 200 ml bottles.

Distributed by Nutramedica, Novuhair products are available nationwide in all Mercury Drug outlets, Watson’s branches and other drug stores like Rose Pharmacy and South Star Drug. For more information, visit, check out their Facebook page at Novuhair Official, follow them on Twitter at@NovuhairNatural, or call their hotlines at (02) 413-6570 or 0922-8830575.



Fanny Serrano, one of the industry’s foremost hair and make-up experts and also a respected fashion designer, can easily get his hands on the latest and newest hair care products in the market, both here and abroad. But TF, as he is fondly called, swears by his tried-and-tested brand and trusts no other.

To find out TF’s secret weapon to maintaining his thick and shiny mane, read Novu News’ brief chat with him below:

Novu News (NN): What’s your daily hair care routine?

TF: I shampoo my hair, apply conditioner and then towel dry it a little. I don’t blow dry my hair everyday except when I have commitments and appointments. In the evening, I wash my hair again with shampoo.

NN: What products do use?

TF: I only use Novuhair products! I use their shampoo and conditioner and apply the Novuhair Topical Scalp Lotion after. Novuhair is made of all-natural ingredients so it’s safe to use everyday.

NN: Are there any other products that are part of your hair care regimen aside from Novuhair?

TF: Ever since I went through a horrifying experience of hair loss several years ago, I’m already scared to use other products. I’ve tried so many products, both local and imported, but only Novuhair helped in reversing my hair loss. I do get weekly keratin treatments to maintain my hair’s smooth texture.

Experts Agree! Novuhair: Nature’s Answer to Hair loss

Pep box ad Feb 18 _28Making healthy lifestyle changes has become the trend these days, and one notable habit shift is the preference for the all-natural. Experts in fitness, beauty and science are reaching a consensus on the beneficial use of herbal products – and while objectives vary, one need that mother nature has been serving as of recent is hair loss.

Beauty icon Fanny Serrano would know. It was no other than during the height of his career that he discovered he was losing hair. After a series of failed product trials, Fanny fatefully chanced upon Novuhair Topical Scalp Lotion. With skepticism and nothing left to lose, he decided to give it a try – and came away from the experience discovering the answer to his problem.

Novuhair is made of all-natural ingredients that include panax ginseng, moringa oleifera, the essential oils of rosemary, lavender and peppermint, and virgin coconut oil. Known as nature’s answer to hair loss, Novuhair nourishes the scalp by increasing its flow of nutrients and improving blood circulation. This helps reduce excessive hair fall and eventually remedies hair loss, while also working as a preventative measure. It comes with other beneficial effects, as well: delaying early hair graying, and maintaining the hair’s natural luster.

Fanny is not the only one who has discovered Novuhair’s efficacy. Today, nature’s answer to hair loss has been tested and proven effective by its wide user base. This is thanks in part to the backing of the wellness community, including medical experts such as Dr. Edwin A. Bien.

The founder of LeBIEN Wellness Specialists, Dr. Bien is a long-time member of the local wellness movement. He started his clinic in the early nineties with the mission of spreading knowledge and championing the benefits of natural medicine, educating health practitioners, patients and the public alike. As of today, Dr. Bien has publicly vouched for the effectiveness of Novuhair’s all-natural ingredients, having given an interview on radio about the best topical solution to hair loss.

Novuhair is available as a shampoo, conditioner and topical scalp lotion – varied enough to complement different preferences and lifestyles, and as a complete set to deliver Novuhair’s optimum potential. Endorsers range from athletes to beauty queens, models to musicians, politicians to businessmen – all of whom could attest to the efficacy of Novuhair.

One of the latest in the brand’s string of ambassadors is TV Host and triathlete Kim “Kuya Kim” Atienza. The nation’s trusted weatherman has maintained a reputation as an expert, building on his knowledge for healthy living through research. It is thus of no surprise to find that for Kuya Kim, nothing beats natural when it comes to being good to your body.

And nothing could get as natural as Novuhair when it comes to caring for our scalp.

For the experts, Fanny, Dr. Bien and Kuya Kim, it all comes down to knowing your body’s needs and understanding that nature has provided it all – and for hair loss, too, no less. After all, in this day and age of medical discoveries and revelations, why go on with anything artificial when you could certainly go all-natural?

Novuhair delivers, the experts agree. And in the face of hair loss, the experts will tell you in unison: Novuhair is all you need.

Novuhair Topical Scalp Lotion is available as an individual purchase; part of a combo pack that includes a bottle of Novuhair Herbal Shampoo; and a 3-in-1 pack that includes the herbal shampoo and a bottle of Novuhair Herbal Conditioner. Novuhair Topical Scalp Lotion is available in all Mercury Drug Stores and all leading drugstores nationwide. For more information visit, like the brand’s official Facebook Page at Novuhair Official, and follow the brand on Twitter at @NovuhairUpdates, or call the Novuhair hotlines at 4136570 and 09228830575.


LivingSocial Offers FREEBIES on every Novuhair Purchase – Online!

No need to hide your hair with hats and beanies any longer, show off your healthy and beautiful hair with nature’s answer to hair loss—Novuhair Topical Scalp Lotion.

  • This LivingSocial package includes the following:
    • 1 bottle of Novuhair Topical Scalp Lotion 200ml
    • 2 boxes of WOW Green Juice Box (15 sachets per box)
    • 3 boxes of Ampalaya + Banaba Tea box (15 tea bags per box)

Ensogo Deal Package january 2014

  • Natural herbs, essential oils and co-factor nutrients that are proven to solve hair problems for centuries are combined to create Novuhair Topical Scalp Lotion. Make hair loss a problem of yesterday as Novuhair penetrates deep into the scalp to rejuvenate, nourish and maintain moisture.
  • Novuhair Topical Scalp Lotion helps stimulate hair growth and prevent further excessive hair fall for more beautiful and healthier hair.
  • WOW Green Juice combines 6 healthy greens to maximize their health benefits: Blue Green Algae, Spirulina, Moringa, Barley Grass, Wheatgrass and Chlorella.
  • Ampalaya + Banaba Tea is considered as an alternative treatment for a number of medical conditions such as diabetes, kidney inflammation, urinary dysfunctions, liver problems and more.
  • Dimensions: 16.5 x 9 x 3.5 cm
  • Product Weight: 0.45kg
  • Novuhair Topical Scalp Lotion 200ml expires on May 2015.
  • Wellness Drinks expires on April 2014.



  • Valid for Novuhair Topical Scalp Lotion 200ml + Wellness Drinks
  • Product is available for pick-up from February 14, 2014 to February 24, 2014. Also available for delivery.
  • Purchase limit: Unlimited
  • Novuhair Topical Scalp Lotion 200ml expires on May 2015.
  • Wellness Drinks expires on April 2014.
  • For concerns regarding redemption, please call Ensogo Customer Service hotline: 555-6868 from Monday to Friday, 9:00AM to 6:00PM ONLY (closed on weekends and holidays.)


Shipping Info


  • Ensogo Office: 2F W Office Building, 28th St., Cor. 11th Ave. Bonifacio Global City, Taguig from Monday to Friday, 9:00AM to 7:00PM
  • Ensogo Office is open for redemption from Monday to Friday, except on holidays.
  • Product is available for pick-up from February 14, 2014 to February 24, 2014. If not picked up within this period, product will be discarded.
  • Please present voucher upon claiming the product.



  • Shipping begins from February 14, 2014 to February 24, 2014
  • Please fill in delivery detail after clicking ‘Buy’ and ensure that the information is correct.
  • Shipping will be made from Monday to Saturday, from 8:30AM to 6:00PM (not valid on holidays).



  • Pick-up Point: Ensogo Office: 2F W Office Building, 28th St., Cor. 11th Ave. Bonifacio Global City, Taguig or
  • Delivery c/o customer

How To Keep Your Hair Healthy During The Summer Season

The sweltering temperatures of the Philippine summer season can really make one hot-headed – literally. With the degrees climbing from 32 to 37 centigrade any given summer day, there is just no getting away from the dryness and stress.

Add to that the slew of activities one can get involved in during the busy months filled with sunshine, and for sure, your hair will take in a steady amount of ‘torture’. That is, if you don’t take the necessary measures to take care of it.

Here are a few easy ways to make sure that your hair stays beautiful throughout the summer:

novuhair-3in1-lotion-shampoo-conditioner1. Keep your hair moisturized. One thing that summer does to your hair is to dry it out, not only through the temperature but also through swimming in pools or salt water. To keep hair smooth, healthy and well conditioned, best to use NOVUHAIR® 3-in-1 pack. Each set contains Novuhair Herbal Shampoo and conditioner, which keeps your hair hydrated through natural active ingredients and a topical scalp lotion to help increase the nutrition in your scalp.

2. Your lazy days at the beach must also include some sort of hair protection like a floppy hat, a visor, or simply wrap a scarf around it while you ‘sunbathe’. This way, you can keep some of the harmful UV rays away from your gorgeous strands.

3. If you plan to spend a considerable amount of time in the pool or the beach, don’t forget to bring with you some hair care elements like Novuhair Topical Scalp Lotion. It will help you ensure that your lovely locks are not deprived of important nutrients it needs that chlorinated water and salt water tends to strip away.

4. Go for more laid-back or natural hairstyles. As much as possible, keep styling elements like the curling iron and blow-dryer away from your hair. Use of these tools will only add up to the heat and ‘stress’ that your hair has to suffer during the summer months.

5. Keep your head and hair clean. Pollution in the city, and even in favorite summer destinations tend to escalate during the hot months of March to May, and all the dirt can build up in your hair. Chlorine and salt from your refreshing dips can also take up space on your scalp. So make sure to rinse your hair with fresh water after a swim, and after a day spent outdoors.

The Magic of NOVUHAIR® 3-in-1: Nature’s Answer to Hair Loss

Fairy tales are a favorite read by children and even adults, it lets them into a magical world where even the impossible can happen. In the realm of hair loss and hair thinning though, there seems to be a perpetual dark cloud hanging. Like it is a hopeless ‘end of the road’ kind of condition where no fairy dust can help out.

Truth is, hair loss or alopecia is not a dead end. There is a certain kind of ‘magic’ that does exist to help alleviate the condition. And contrary to popular modern belief, the answer is not exactly in chemicals or technology – it is and has always been in nature.

novuhair-3in1-lotion-shampoo-conditionerNOVUHAIR® 3-in-1, an innovative product from Nutramedica, has brought to the Philippines the ‘fairy dust’ of hair loss. Containing a formulation of natural active ingredients of herbal extracts, essential oils, and co-factor nutrients, Novuhair provides a safe and effective means to promoting hair growth.

NOVUHAIR® 3-in-1 pack contains one bottle each of Herbal Shampoo, Topical Scalp Lotion and Herbal Conditioner to provide the user the optimum benefits of NOVUHAIR® natural hair loss solution. When used in combination, one should experience an even better result than used individually.

NOVUHAIR® Topical Scalp Lotion, works wonders in ensuring that your hair gets a daily dose of enriching botanical extracts to make it healthier and stimulate hair growth such as Panax ginseng, Zingiber officinale (ginger or luya), and Aloe barbadensis (Sabila). These elements promote increased hair growth by nourishing and stimulating the hair follicles.

NOVUHAIR® Herbal Shampoo contains pure botanical extracts contributing to a healthy scalp and stronger hair follicles, thus, resulting in softer and healthier hair everyday. NOVUHAIR® Herbal Shampoo has been developed especially to prepare the scalp in an optimal way for the application of NOVUHAIR®  is a topical scalp lotion and is expected to enhance its effects.

NOVUHAIR® Herbal Conditioner contains standardized herbal extracts which moisturize and condition your hair giving it a shinier, softer and supple look. NOVUHAIR® Herbal Conditioner has been formulated specifically to complement the use of NOVUHAIR® Topical Scalp Lotion and NOVUHAIR® Herbal Shampoo.

These three Novuhair products provide a safe and effective combination for anyone who’s experiencing hair loss, and is feeling hopeless with his or her situation. Perhaps magic sounds ‘unreal’, but the healing and therapeutic wonders of nature have been proven effective for centuries. Thankfully, that ‘magic’ is now conveniently packed in NOVUHAIR® 3-in-1 – ready for you to use whenever, and wherever you need it.


Novuhair @ Generation RX on Studio 23! April 6 at 8.A.M.

Noticed your hair growing thin? It may not be as bad as hair loss, but you can do something about it
before it’s too late. Join hairdresser Anthony Velasco on Generation RX as he talks about hair thinning
& how he discovered Novuhair Topical Scalp Lotion and its remedying effects both physically and
emotionally. Plus listen in as herbalist & biochemist Dr. Bunny Bernardo talk about the causes of hair
thinning & how to prevent it. This Sat, April 6 at 8AM on Studio 23!

The Newcomer to Your Routine

When it comes to looking good and maintaining our figure, we all have our routines: eat healthily, exercise regularly, cleanse, tone and moisturize. When it comes to hair care however, our commitment to routine varies.

Some of us prefer hair we can wash and wear. Others like to spend more time working their mane: blow drying, curling or straightening, gelling or waxing it into style. Others, still, have extra special requirements: a trip to the hair spa every now and then, a preferred stylist for trimming or drastic makeovers. Hair, indeed, is the one arena in which we can all agree to disagree.

But one thing’s for certain: we all want healthy, or at least healthy-looking, scalp and hair.

Now, apart from shampooing and conditioning, how does one achieve that, given the spectrum of dedication to hair out there? More importantly, is this even achievable for those who don’t feel like exerting too much effort on their mane?

The answer is yes, and it’s simple. One only needs to incorporate another player to their routine for leveled up maintenance: Novuhair Topical Scalp Lotion.

Though primarily known as nature’s own remedy to hair loss, Novuhair Topical Scalp Lotion also works excellently as a hair care agent. This means using it to help prevent hair loss, as well as taking advantage of its side effects. Novuhair also helps hydrate the scalp, maintain the hair’s natural luster and prevent early hair graying and whitening.

Made of herbal ingredients that include moringa oleifera, panax ginseng, virgin coconut oil and the natural essences of rosemary and peppermint, Novuhair nourishes the scalp and hair by increasing the flow of nutrients and improving blood circulation to the scalp. This, in effect, helps solve hair loss and grow back hair. At the same time, it strengthens the scalp against premature hair loss.

Using Novuhair is quick and simple for everyone. Those who want a quick and instant solution simply need to squeeze out the lotion onto their scalp and take a few minutes to massage. Do this after rinsing out the shampoo, while bathing.

Those who don’t mind spending extra time on their crowning glory may also use it as a leave-on styling agent throughout the day. Again, simply massage on enough lotion to cover the entire scalp, and then style your hair accordingly.

It’s an easy single step to slide into your already established routine, and one that can be effortlessly applied by wash-and-wearers and high-maintainers alike.

Novuhair is available at all Mercury Drug, Watsons, Rose Pharmacy, South Star Drug and Manson Drug, Metro Gaisano Pharmacies, KCC Malls and at JCenter Mall in Cebu, and online on Call Tel. No. 413-6570 or 0922-883-0575 and visit for more details. Like us on Facebook: Novuhair Official or follow us on Twitter @NovuhairUpdates.