CHOOSE NATURAL Like & Share promo

  • 3 winners to get two (2) West Side Story VIP tickets each
  • 1 winner to get two (2) West Side Story VIP tickets with “Meet and Greet” opportunity with the cast on August 26, 2017 (3pm) at The Theatre Solaire!


It’s so simple and easy!

LIKE and SHARE the photo posted on Facebook (CHOOSE NATURAL Like & Share promo) to earn 1 raffle entry.

The winners will be chosen via electronic raffle and will be announced on NOVUHAIR’s official Facebook page on August 18, 2017.

The winner will be notified and verified by our authorized Facebook administrator via private message.

Bald isn’t bad: Be bold to halt hiding from hat

We saw and heard her gracing the first season of “The Voice of the Philippines” in 2008. Abby Asistio had left an indelible mark in this reality show not only because of her singing prowess, but also her courageous act to talk about her condition called alopecia on national television back then.

This ailment characterized by excessive hair loss causes bald patches on the head, receding hairline and sometimes complete baldness. It can be severely distressing and humiliating. What’s more, it can negatively impact one’s self-esteem, appearance, youth and vitality.

But Abby didn’t lose a strand of positivity in life. Just as she embraced her baldness before the eyes of the many, it paved the way for the public to accept her and others suffering from this with open arms. More so, it gave hope to those with the condition to hold on to medical breakthroughs for remedy.

Coming out in the open sans donning hats or wigs, Abby still sought relief from hair regrowth products that only ended up in failure. Patiently refraining from using again ineffective treatments, especially those with scalp-burning chemicals, it finally paid off when NOVUHAIR gave her a shot at growing back her locks naturally.

This nature’s answer to hair loss is fully packed with 19 natural ingredients that work in synergy to help remedy stress-related hair loss and promote healthy tress and scalp.

Thankful that her tress is back, the singer-songwriter continues to lend herself to be the voice of Alopecia Philippines, a group she founded in 2012 for people afflicted with a condition characterized by a complete to partial hair loss. With NOVUHAIR supporting this cause, Abby sings her heart out to impart to everyone that “bald isn’t bad, but be bold to embrace and correct it.”

NOVUHAIR is available at Mercury Drug and other leading drugstores nationwide. For more information, like the brand’s official Facebook Page, Novuhair Official, and follow on Twitter at @NovuhairNatural. You may also call NOVUHAIR hotlines at 4136570 and 09228830575 and order online through and

Prevent mane problem ahead of time

Energetic, youthful, charismatic and natural entertainer––put them all together and see a “Total Performer” in Gary Valenciano’s persona. Yes, indeed, he is. Time flies too quickly yet his singing prowess and groovy dance moves still remain, not to mention his uber look.

Imagine the 80’s music icon, who used to sport that big, curly hair, losing his crowning glory? That would be unfathomable, especially for his legion of fans. And so does he since it actually runs through their family.

Gary V, as he is shortly called for, recalls that his brother and grandfather both lost their hair. Though his late dad still had a full head of hair at 86, this could not spare him even if sometimes it skips a generation, as per studies. The stress that he experiences almost everyday with his line of work could also be factored in.

Wanting to control it himself, he immediately sought ways to prevent it from becoming worse. Good thing there’s a breakthrough natural product already creating a buzz during the time that the initial signs of the problem had manifested.

“That’s when they told me to look for the product that Fanny Serrano was using, a product called NOVUHAIR®,” he says of his journey.

To begin with, NOVUHAIR® is nature’s answer to hair loss. This topical scalp lotion is so unique being the only one that combines 19 natural herbs, essential oils and co-factor nutrients––all working synergistically to help remedy hair problems from growth to vanishing.

“I love using NOVUHAIR® because it has this minty, cool effect that makes me feel like my hair is always clean and fresh,” Gary V relates his experience of using this product as part of his daily regimen

“In less than a month and half, I already saw results even if I was told to wait three to four months before I can see a difference. The effects on me were much faster,” adds the balladeer.

Bringing back his healthy hair could be attributed to the fact that NOVUHAIR® penetrates deeply to help rejuvenate, nourish and maintain moisture in the scalp and hair. By enhancing blood circulation in the scalp, it aids in stimulating the growth of hair and helps prevent it from excessive falling, while improving the overall appearance.

Thankful for NOVUHAIR®, Gary V shares himself to others as a living proof of this product’s efficacy and wonder. This, he does, so as to make a big difference to the lives of many as it is as much a problem for women as it is for men.

“I never endorse a product that I did not experience first. I have to make sure it is really effective. And with NOVUHAIR®, I can say that it has really contributed to my peace of mind. My routine now is made up of medication, diet, prayer and NOVUHAIR®,” he emphasizes.

Head on to all leading stores and get a dose of NOVUHAIR®. It’s available at Mercury Drug and other leading drugstores nationwide. For more information, like the brand’s official Facebook Page, Novuhair Official, and follow on Twitter at @NovuhairNatural. You may also call NOVUHAIR® hotlines at 4136570 and 09228830575 and order online through and



Wouldn’t it be great if we can step out every single day with salon-gorgeous hair? Unless you’re an A-lister celebrity with a team of hairstylists at your beck and call or a fashion model getting ready for that picture-perfect shoot, we all have to deal with our own hair issues. Thus, there are good hair days and bad hair days.

Say goodbye to bad hair days by changing the way you deal and feel about your hair problems. Sometimes, all it takes is one little thing to turn things around and feel more confident about your locks. Read on for a few tips.

Get a flattering haircut. Book an appointment with your stylist or if you have none yet, ask friends for a referral. Discuss with your hair stylist the best cut and color that flatters your face shape and suits your taste. Nothing says confident better than a woman who obviously rocks her ‘do.

shower no attribution requiredMake sure your locks are clean and smell good. Washing your hair regularly is part of a good hygiene and helps maintain your mane’s health. Give your tresses some extra TLC by choosing hair-friendly products that keep it stronger, shinier, softer, more manageable, and smelling good throughout the day.

dad05Treat hair conditions right away. Hair and scalp problems like dandruff, falling hair, or bald spots can instantly deflate one’s confidence. Make sure to address these problems right away before they get worse. Consult a dermatologist or look for a product could help solve these concerns like Novuhair, nature’s answer to hair loss. Novuhair, made from all-natural ingredients, is a proven safe and effective way to fight hair loss and other problems like dandruff.



Dandruff is a common scalp condition characterized by the appearance of flaky skin and itchiness of the scalp. Other symptoms may include irritation and redness of the scalp. Although not a serious problem, having dandruff could potentially be a very embarrassing one.

Causes of Dandruff
Unlike what many think, dandruff is not a result of poor hygiene. Although there are no definite known causes of dandruff, a yeast-like fungus that is present in everyone’s scalp, malasezzia, is believed to be a major contributing factor when it grows out of control. As a result, it feeds on the oil secreted by the scalp, irritating it and producing more skin cells. These extra skin cells take on a white and flaky appearance, die and fall off.

Not shampooing properly and often enough is also a probable cause of dandruff. If excessive shampooing strips the hair of its natural oils, not enough shampooing, on the other hand, causes the buildup of more oil and dead skin cells on the scalp, giving the yeast and fungi a feeding frenzy.

Extreme and excessive flaking on the scalp may also be a result of other underlying fungal and inflammatory skin conditions like eczema, psoriasis, or seborrheic dermatitis.

Dandruff may also be a reaction to certain ingredients found in hair care products like shampoos, dyes, and styling gels or wax. These sensitivities could result in an itchy and scaly scalp.

VOL 24 ARTTHUMB03Image via

Treatment Options
Although having dandruff does not pose a risk to your health, some people who have a severe case of dandruff may experience some social or confidence issues that’s why it’s always better to treat it right away.

For most cases, medicated and specially-formulated shampoos, which are conveniently and easily available in groceries and drug stores, usually address the problem. Check the label if it contains zinc, which is used to fight against dandruff.

Other shampoos, like Novuhair, nature’s answer to hair loss, also has anti-inflammatory, anti-fungal, and anti-bacterial properties, which are helpful in managing and treating dandruff. Novuhair is made from the best herbal and natural ingredients combined together to promote healthier, thicker, more manageable, and stronger hair. It contains essential oils of peppermint, lavender, rosemary, and lemongrass, moringa, aloe vera, and virgin coconut oil, which are all proven to alleviate scalp itching, redness, and irritation, and reduce the appearance of dandruff.


Regular use of an anti-dandruff shampoo should solve the problem for mild cases. But in severe conditions, it is best to see a dermatologist to address the root cause of the problem and get appropriate treatment.



LONG IS IN! 2015 Summer Hair Trends

Thinking of chopping off your locks to prepare for the scorching summer heat? The purveyors of style and fashion think otherwise.

Check out this year’s hot summer hair styles as seen on the runways in Paris, Milan, and New York. Long hair has never been this effortlessly chic!

Boho Waves
Bring out the free spirit in you and rock these carefree, sometimes barely-there waves.

main 1From Narciso Rodriguez

Clear, Center Partings
Update your traditional long do’ with a distinct part in the middle like supermodel Karlie Kloss (pictured).

main 2From Thierry Mugler

Slick and Wet
Wet hair, don’t care! As long as it’s combed back away from your face like Transformers star Rosie Huntington-Whiteley (pictured).

main 3From Balmain

main 4From Versace

Power Ponytails
The comfortable ponytail gets a fashionable upgrade with a sleeker front, and a bolder and more powerful-looking tail.

main 5From Pamella Roland

main 6From J Mendel

Braided Beauties
From classic plaits to elaborate fish tails, braids of all kinds will surely invade the scene this summer.

main 7From Suno

main 8From Michael Kors

Strengthen your tresses and sizzle in these tres chic looks this summer. Switch to hair care products that protect your locks from the effects of constant styling. Use Novuhair, nature’s answer to hair loss, made from all-natural active ingredients that make your hair strong, thick, shiny, and manageable for easier styling.

Novuhair Topical Scalp Lotion is available as an individual purchase; as part of a combo pack that includes Novuhair Herbal Shampoo and Topical Scalp Lotion; or a 3-in-1 pack with Novuhair Herbal Shampoo and Conditioner and Topical Scalp Lotion; and a 2-in-1 plus one with two Novuhair Shampoos plus Topical Scalp Lotion, all in 200 ml bottles. Available in all Mercury Drug outlets, Watson’s branches, and other leading drug stores.




Who doesn’t want to wake up every morning looking fresh and radiant? Impossible? Not so!

Believe it or not, there are ways to waking up with bright eyes, glowing skin, and a sexy bed head. And it all starts before you go to bed. Our body repairs and heals itself while we sleep but we also have to do our part to keep it looking and feeling young and healthy during the day.

Take time to pamper yourself after a hard day’s work. Establish a daily nighttime beauty routine to achieve gorgeous skin and hair over time. Here are ten things you can do to get you started.

1. Go barefaced. Let your pores breathe and relax by removing all traces of makeup from your face. Sleeping with a clean face prevents clogged pores which could lead to breakouts and unsightly blemishes.

2. Moisturize, moisturize, moisturize. It is very important to make moisturizing a part of your daily skincare regimen. Moisturizers keep the face and skin refreshed and hydrated especially during humid or dry months. Moisturizing the face also gives you a radiant and dewy look throughout the day.

3. Invest in a good eye cream. The skin around the eyes are more sensitive than the rest of the face. To prevent wrinkles or manage existing ones, and continuously hydrate the area under the eyes, apply an eye cream that’s richer than ordinary facial moisturizers.

4. Pamper your digits. Show your hands some lovin’ by slathering a softening cream all over. It’ll keep your nail beds looking healthy, and prevent the early signs of aging like sagging skin.

5. Pamper your feet. Give your tired soles some TLC by rubbing a soothing foot lotion all over. Or you may use petroleum jelly especially on cracked heels. Finish off by slipping into a pair of socks for the night. You’ll love how soft your feet feels in the morning.

6. Get the right amount of sleep. Turn in early to get a full 8 hours of sleep every night and allow your body to properly repair and recharge itself. It helps reduce stress, prevents breakouts and those ominous dark circles under your eyes. Plus, you’ll wake up feeling energized each day.

7. Floss after brushing. Brushing is already a part of one’s regular oral hygiene but sadly, not everyone flosses after. Flossing is an important aspect of dental health because it removes plaque, tartar, and bits of food in spaces that normal brushing can’t reach.

8. Moisturize your locks. Yes, your hair needs some overnight attention too. Look for overnight leave-in conditioners you can apply before going to bed. Then tie your hair into a loose bun or a single braid and voila, you’ll have shiny and silky tresses in the morning plus some sexy waves.

9. Keep your hair away from your face. Tie your hair into a loose ponytail to keep the strands away from your face while you’re sleeping or wrap it with a silk scarf. Natural oils of the hair tend to cause pimples and other breakouts on the face.

10. Ensure strong, thick, and healthy hair. Prevent thinning hair and avoid hair loss by stimulating hair growth. Apply a topical lotion that’s proven to effectively address hair fall like Novuhair, nature’s answer to hair loss, and you’ll wake up to lusciously beautiful and healthy locks every morning.




What makes hair naturally curly, straight, or even just wavy may be determined by genetics. In an article on the website, it cites a study conducted in 2009 that ascribes between 85% to 95% percent of hair texture to DNA. The curly hair gene is an autosomal dominant trait so it almost always wins over the genes for straight hair. But sometimes, a combination of inherited curly-haired and straight-haired genes may result in wavy hair.

But there are other factors in play as well. One of the most widely accepted theories is the shape of the follicles as a determinant of hair texture. myth or factFollicles are minute, tube-like cavities in the skin where hair grows. Round hair follicles give way to hair that grows straight while flattened ones lead to thinner hair strands that are prone to curling. On the other hand, wavy hair are grown out of oval-shaped hair follicles.

Another reason why hair may be curly or straight is determined by arrangement or structure of proteins, called
keratin, that make up each hair strand. This protein molecule contains sulfur atoms that sometimes bond with each other. When this happens, it is called a disulfide bond. Simply put, the more disulfide bonds there are, the curlier the hair becomes.




A new year always brings renewed hope, fresh beginnings and a chance to start anew. Better start writing down your goals and plans for the new year now. Here are a five quick and easy tips to boost your confidence and make things happen.

1. Sit up straight, stand tall.
Studies suggest that people with good posture exhibit a more confident attitude compared to those who are fond of slouching; they tend to have more belief in their thoughts and actions. Sitting up straight and standing tall is also a surefire way to look more attractive and that is always a confidence booster.

2. Practice good hygiene and proper grooming at all times.
This may seem very obvious but some people tend to underestimate the importance of these. Knowing you look and smell clean and good does wonders for your mood and self-image. It gives you an instant dose of confidence even around different people and situations. So always take a shower, spritz on some nice perfume, shave, get a regular haircut, and keep your nails neatly groomed. Switch to hair-friendly products. Check the labels on your shampoo, conditioner and other styling products for ingredients that may cause more damage to your hair. Some products contain chemicals that strip off natural oils, causing the weakening and thinning of hair strands over time. Look for products like Novuhair made with natural ingredients that protect and promote healthy hair.

3. Dress nicely and appropriately.
Choose clothes that are of good quality and flattering to your body. Always wear clean, presentable clothes and learn how to dress according to the occasion. A good wardrobe need not be expensive, just have flexible key pieces you can either dress up or down. Dressing nicely and appropriately always adds to your confidence and feelings of success, and helps command respect and credibility, especially in the workplace.

4. Think positively.
Make a conscious effort to replace negative thoughts with positive ones. Practice positive affirmations daily instead of stressing over what you think you can’t do. Channel your mind into a positive direction always and you’ll notice your entire perspective shifting from pessimism to optimism. Make positive thinking a habit and you’ll surely feel better about yourself and the world.

5. Smile.
Smiling is the quickest and easiest way to feel good about yourself. It instantly changes your mood and lifts the spirits. It also means you are self-assured and people will react positively to that, which in turn will give you a confidence fix.


HOLIDAY GIFT GUIDE Ideas on the Best Hair-Related Presents

Stressing out on your incomplete gift list? Fret no more! Give the gift of beautiful hair this Christmas without breaking the bank. Here a few ideas on thoughtful presents to give your family, friends, and colleagues this season of giving.

For Dad, get him a safe, all-natural hair growing topical lotion to keep thinning hair at bay while Mom will surely love another box of her usual hair dye or a bottle of organic Argan oil, dubbed as liquid gold, for a dose of added sheen and moisture.

For your siblings, an assortment of essential styling tools and products will definitely bring out cheers of appreciation. A multifunctional hair iron that curls, straightens, flips, and crimps will take your yuppie sister from meetings to cocktails. For lil’ bro, tubes of non-grease hair wax or gel will keep his mane stylishly in place even while playing ball.

Gift certificates for some pampering for the tresses will be a great treat for your best girls. Schedule some gab fest and ladies only date while having highlights or a Brazilian blow out at your favorite salon.

Surprise your colleagues with nicely wrapped packs of different-scented shampoos and conditioners. Drop by
any of the weekend markets or bazaars for locally made, fair trade, and herbal products that are good for both the hair and the environment.

For your pre-teen godchild, indulge her inner fashionista with a bag of brightly colored clips, head bands, and ribbons and throw in a pretty, little comb to complete her hair kit.

Last but not the least, make your hubby or boyfriend get his hair cut regularly with a prepaid gift card to his trusty barbershop. Plus, he gets unlimited spot massages every time he goes in for a cut.

Just remember, gift giving is supposed to be fun. Presents need not be expensive as long as they’re from the heart.